My Blog
Sue Jones - Home Care Business Consultant in the following areas:
Why blogging is essential for your care business
#tuesdaytipsMany care businesses ask me whether writing a blog works in terms of attracting private clients. The image provides some top tips for you to
Perception of value and time spent in a care business
There is a mismatch in terms of time versus value in a care business As a care businesses I am sure you will be very
What do Woolworths and your home care business have in common?
It is simply this – The reason why Woolworth’s failed was because they didn’t know which part of the triangle they were sitting in. Whenever
Time to Care – Two stories, two very different outcomes
Story 1 There was a knock on the door, Sarah heard the key turn and then the familiar voice from the hallway “Hello Sarah, it’s
What problem are you trying to solve in your care business?
Care businesses have pretty much the same problems as many other businesses. Often you try and fix a problem, but it leads to another problem
As a care business – What can you be the best at?
If you are wondering: a) how you stand out from the competition and b) how to attract private clients’ then this is going to be
Changing the way home care is delivered
There is a real transition going on in the home care sector at present. Can you feel it? The way home care is delivered is
What makes people buy a care service – Results from poll
I was curious to find out why people buy something that has an emotional purchase point. To establish this, I ran a survey on what
Personalising processes for franchises to attract private clients
personalising-processes-for-franchises-to-attract-private-clients
It’s a New Dawn and a New Day for home care!
The care sector is moving forward at a fast pace currently particularly in home care and there is definitely a new dawn, new day coming.
Redefine care to attract private clients
Do we need to redefine the word care? The word ‘care’, implies that anyone needing it, is vulnerable in some way. The feeling of vulnerability
Care is changing – Old v New Model
There is definitely change going on right now in the care sector. Care is transitioning from an Old Model to a New Model of care
Leadership in care perspectives
#fridaythoughts It is so frustrating when you want your perspective to be right and then want to “educate” the other perspectives to see your point
Assistive Technology in Home Care
Assistive Technology in Home Care has arrived! And it is being implemented within the home care sector now. There is however, a reluctance of many
What is the right client mix for private paying and socially funded clients?
I’ve been having some discussions with clients recently as to what is the right mix of private and socially funded clients. One has told me